Making your data a true business asset
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Often I see companies define their data strategy by simply choosing the top tools from the latest quadrant. Is your approach more about technology selection, or about shaping a strategy that delivers measurable value?
At its core, an asset is something that creates value and drives growth—directly or indirectly. It should strengthen resilience, fuel innovation, and deliver competitive advantage.
Now consider your data: Is your Enterprise Data Platform positioned as an asset, or is it on track to become a liability?
As your business expands, the foundations you set for your data become critical. A true data asset reduces reliance on ever-changing applications and removes the need for specialist technical skills just to interpret the numbers.